Selofy

Dynamic Format Templates

Create consistent, brand-aligned alt text across your store using customizable templates with dynamic variables.


What are Templates?

Templates allow you to define alt text patterns that automatically populate with your product, collection, or blog information. Perfect for maintaining consistency across large catalogs.

When to use templates: Great for standardized products where you want consistent formatting. For unique descriptions, use AI Optimize instead.


Available Variables

Products

  • {{title}} - Product title
  • {{variant}} - Variant name (e.g., "Blue - Large")
  • {{product_type}} - Product type/category

Collections

  • {{title}} - Collection title
  • {{description}} - Collection description

Blogs

  • {{article_title}} - Blog post title
  • {{blog_title}} - Blog name

Template Examples

Product Template

{{title}} - {{variant}} | Premium Quality

Result: "Classic Cotton T-Shirt - Navy Blue - Large | Premium Quality"

Collection Template

Shop our {{title}} collection - {{description}}

Result: "Shop our Summer Sale collection - Save up to 50% on selected items"

Blog Template

{{article_title}} - {{blog_title}} | Your Brand

Result: "10 SEO Tips - Marketing Blog | Your Brand"


Setting Up Templates

Go to Settings from the main navigation menu

Select Template Tab

Choose Products, Collections, or Blogs tab

Insert Variables

Click variable buttons to insert placeholders into your template

Preview Results

Check the Sample Data section to see how your template renders

Save Templates

Click Save Templates to apply your configuration


Best Practices

✅ Do's

  • Keep templates concise (under 125 characters)
  • Include brand name for recognition
  • Use clear, descriptive patterns
  • Test with sample data before applying

❌ Don'ts

  • Don't use ALL CAPS
  • Avoid special characters excessively
  • Don't make templates too generic
  • Don't forget to save changes

Template vs AI Optimize

FeatureTemplateAI Optimize
Speed⚡ Instant2-5 sec/image
Consistency✅ HighVariable
SEO QualityGoodExcellent
CostFree (Unlimited)Consumes AI quota
Best ForStandard productsUnique items

Recommendation: Use AI Optimize for maximum SEO impact. Templates are best for budget-conscious merchants or highly standardized catalogs.